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Vanity Fair to launch in Germany

Vanity Fair to launch in Germany

By Amanda Gore (PSFK London) on February 5, 2007

The IHT today reports on the forthcoming launch of a German edition of Vanity Fair, to be published weekly rather than monthly. Despite warning cries of the death of publishing, Conde Nast has high hopes for their Berlin-based magazine.

‘Where critics see a struggling German economy and high unemployment,
Bernd Runge, the Condé Nast vice president, sees a "comeback of
luxury." Where skeptics note shrinking circulations and advertising
revenue, Runge sees an underserved advertising base and willing readers.’

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