Why Showy Brands Don’t Register

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There’s an article worth a read on the Wooster Collective on why they don’t feature a certain artist in their archives of contemporary art. What’s interesting about the piece is that you could see parallels on why more influential people don’t relate to brands who like to show off. WC says:

So first off, if you love the work of Julian Beever, we can understand why. But for us, we don’t care for it. When we look at photos of Julian Beever’s art, it leaves us completely empty. Void of any feelings or emotions. We don’t get inspired by it. From the photos, it seems like the guy’s sole purpose is to impress people with his skills over and over again. The fact that he’s in almost every photo, smiling for the camera, really turns us off. For us, it should be about the art, not him.

Wooster Collective: COMING CLEAN: Why We Don’t (and Won’t) Feature Julian Beever on the Wooster Site

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