Are Scoble & Sierra Wrong To Stop Blogging?

13 comments

Marketing blogger Kathy Sierra has decided to stop blogging because of threatening comments and emails. Robert Scoble, who brought this to our attention, has also ‘gone on strike’. The threats cover throat slitting, hanging, suffocation and sexual threats. She says:

As I type this, I am supposed to be in San Diego, delivering a workshop at the ETech conference. But I’m not. I’m at home, with the doors locked, terrified. For the last four weeks, I’ve been getting death threat comments on this blog.

It’s not the first time bloggers have stopped because of verbal attacks: only recently Russell Davies, another marketing blogger, recently stopped blogging for a while because he found someone taking the piss out of him on another site.

Not nice. But it reminds me of the paper I wrote called Red Coat, Black Coat which looked at future privacy. The paper was written in reaction to my realization that through PSFK, Likemind and beyond I had much wiped away any traditional idea of privacy. All frequent and well known bloggers live a life that is indicative of the lives that the rest of us will soon lead: a lack of privacy.

In the paper, I suggest two routes: you try to wear a black coat and hide from the eyes, or you wear a read coat and project an image that you want to manage. I’m reminded by what people say about people in celebrity magazines - “If they want to be famous then they have to expect the invasion of privacy.” We have to learn from celebrities who handle these magazines well: It’s time to manage your image and reputation, not hide from it.

It’s dreadful to hear about Kathy but, as a blogger, I feel that if you live by the sword, you die by the sword. Once you’re out here, you have to give them as good as you get.

A post explaining your decision to stop blogging and naming names is rather feeble. Sorry. But it is. Why not delete/ignore the buggers and get on with it? Or why not use your own platform as a place to attack and lob bombs back.

More importantly your blog is also a place to rally and get a bigger voice. Robert Scoble’s strike is daft, full of poor judgement and the wrong thing to do. His actions fill me with contempt. On his blog he says:

So, since she doesn’t feel safe. I’m going to stop blogging in support of Kathy, who I consider a friend and someone who’s voice would be dearly missed here. I’ll be back Monday.

Scoble has created this position as a very powerful influencer even though he seems to spend most of his time navel gazing. When finally someone - Kathy - needs his help, what does he do?

He disappears!

Scoble misunderstands the power of his blog. When he’s gone, no one cares. He’s not supplying medical data or stock market feeds. No one cares about what Scoble doesn’t say or doesn’t do. But people do care about what he does say - and by going on strike he fails Kathy Sierra at a time she needs him most. He could really bring out the big guns this week, just when they’re needed. Next week, the blogosphere would have eaten this all up and this whole subject will be left to be discussed on panels at conferences none of us go to. It will be too late.

Of course, there are other routes that can be taken. You can phone the person in question, or their wife. Or their boss. You can call the police. Comments are not anonymous: you have their IP address, that’s a start. And if that doesn’t work you could do what WPP’s Martin Sorrell is doing by tracking them down using forensic science and suing the bastards:

Mr. Sorrell is suing two Italian advertising executives, Marco Benatti and Marco Tinelli, for libel, contending that they are the authors of an anonymous blog that refers to Mr. Sorrell as a Godfather-style figure nicknamed Don Martino. Mr. Benatti and Mr. Tinelli are also accused of distributing an e-mailed image of Mr. Sorrell and Daniela Weber, the chief operating officer of WPP Italy, that their legal team described as “grossly offensive.”

The case is the first to be tried in a flurry of lawsuits stemming from Mr. Sorrell’s dismissal of Mr. Benatti last year as WPP’s country manager for Italy. Ms. Weber, who had a personal relationship with Mr. Sorrell in the months before the firing of Mr. Benatti, according to testimony in the case, has joined Mr. Sorrell in suing Mr. Benatti and Mr. Tinelli for breach of privacy.

OK. This might all feel a little heartless but I’m just trying to discuss what will happen to all of us one day in the same way spam hits our in-box today.

You're reading PSFK.

Inspiration to make things better.

Comments (13)

  1. As harsh as it may be, it has to be said.

  2. Bloggers often work by themselves, and so feel cut off from the safety that community otherwise affords them.

    Getting threats can be unnerving until you learn to fight back, as your column ably states.

  3. Very well said. Quitting is not the right response. If we stifle our own voices, the bullies win.

  4. Death threats and pornographic abuse are not acceptable in any context. If you think that needs discussing, you’re one sad puppy.

  5. Very well written post and I agree with you. Quiting just gives into the haters and they win. I understand Kathy is scared, but Scoble makes no sense to me. Thanks

  6. All very nice.

    But these threats were posted, and therefore endorsed, by supposedly responsible and legitimate sites.

    Wouldn’t it be nice if you had mentioned that these threats are not responsible, can have damaging effects on their targets (whether they stop or continue to blog), and should NOT be tolreated by those sites or the general community.

    You say of the threats “Not nice”. Have you even read what was posted? The comments are chilling and disturbing even to readers who were not the target. Imagine being the target and having children to worry about.

    The solution to this problem is not to argue over whether Kathy Sierra should or should not react to these threats but to create a community where this sort of discource is denounced as illegitimate.

    Where are your calls for those sites to police against criminal activity as death threats certainly are.

    Where’s the outrage?

  7. All very nice.

    But these threats were posted, and therefore endorsed, by supposedly responsible and legitimate sites.

    Wouldn’t it be nice if you had mentioned that these threats are not responsible, can have damaging effects on their targets (whether they stop or continue to blog), and should NOT be tolreated by those sites or the general community.

    You say of the threats “Not nice”. Have you even read what was posted? The comments are chilling and disturbing even to readers who were not the target. Imagine if they were directed at you.

    The solution to this problem is not to debate whether Kathy Sierra should or should not react to these threats but to create a community where this sort of discourse is denounced as illegitimate.

    Where are your calls for those sites to police against criminal activity as death threats certainly are.

    Where’s the outrage?

  8. All very nice.

    But these threats were posted, and therefore endorsed, by supposedly responsible and legitimate sites.

    Wouldn’t it be nice if you had mentioned that these threats are not responsible, can have damaging effects on their targets (whether they stop or continue to blog), and should NOT be tolreated by those sites or the general community.

    You say of the threats “Not nice”. Have you even read what was posted? The comments are chilling and disturbing even to readers who were not the target. Imagine if they were directed at you.

    The solution to this problem is not to debate whether Kathy Sierra should or should not react to these threats but to create a community where this sort of discourse is denounced as illegitimate.

    Where are your calls for those sites to police against criminal activity as death threats certainly are.

    I reiterate. The posts in question were not name calling or strongly worded opinion. They were grotesque and graphic threats of violence.

    So I simply ask where’s the outrage?

  9. Piers…great post. In short, hell yes they are wrong to stop blogging. :)

  10. I have to agree with you wholeheartedly. I also want to say to JoJo that this piece in no way condones the actions of the anonymous people and their ugly attacks but in fact suggests pursuit of criminal action against the perpetrators. (Did we read the same post?) The mere fact that some people are not as outraged or afraid of such threats is by no means an indicator of approval - in this case it is merely an analysis of the reaction and a suggestion for an alternate response.

    I am writing more about this tomorrow, despite my fear of people like JoJo misunderstanding the broader issues here and slamming me for an objective view of the entire situation and everyone’s vsceral reaction to it.

  11. Personally, I wish Scoble would stay gone as I’ve never understood why anyone read him and lately he’s gotten so childish and unprofessional about not getting enough credit from “bigger” bloggers that this latest move doesn’t seem uncharacteristic at all.
    I don’t know enough about Kathy’s situation to have an opinion on it except to say that the fact that violence is always wrong doesn’t mean that you have to live your life in fear at the mention of it.
    Bloggers especially have to be aware that EVERYONE is watching and commenting is as easy as typing. If you’re going to run for cover everytime some nut job decides to take it too far, you might as well not even come out in the first place. Chris is right. Don’t let yourself be a victim.

  12. Piers, I have to say I totally disagree with you. I am not sure if you saw the images and the stuff that was written? It was sexually threatening, disgusting and totally unacceptable.
    Why should Kathy just get over it and forget about it because it was posted online instead of posted in the mail? If it was in the mail it would be totally illegal.
    There is a huge difference between online criticism and threats of violent death.
    Do we really want to say anything goes just because it was posted on a blog??