Crowd Clout

The latest issue of Trendwatching is out and this time it’s all about something that they’ve coined Clowd Clout – the ability of people to come together and change things. Trendwatching define it as: “Online grouping of citizens/consumers for a specific cause, be it political, civic or commercial, aimed at everything from bringing down politicians to forcing suppliers to fork over discounts.”

You should read it.

Here.