The Anti-Party: Everyone Gets Laid

Does the copy in an invite for a New York party on Wednesday April 25 reflect the attitude towards the deluge of brand sponsored parties? Decide for yourself:

Everyone Gets Laid… Is a party for no other reason than to have a party.
There are no new sneakers to promote, there is no new magazine, no new car, book, beer, bar or clothing line to launch.

It’s JUST a party. They used to do this in New York-throw a party JUST BECAUSE. It’s time to bring the idea of an event for the sake of having a good time back into fashion. Everything comes full circle. Everyone gets laid.

When we spoke to the organizer she said:

“I wouldn’t call it an Anti-Party. It’s really a party like it should be – with no car to advertise or beer to promote.”