Healing Beauty

Here’s an interesting beauty positioning we spotted over at TreeHugger – Anthropology is offering a range of Healing products.. We see so many products that promise to make you look younger or your skin clearer, it’s nice to see products that are positioned to help us weather our oh-so-brutal urban lives. The site says:

Heal with our Soothing Calendula Salves, our natural body and skin care products for eczema, psoriasis and damaged skin including scars and stretch marks. Or, simply use our vitamin rich Nourishing Body Cream everyday to nourish and protect the look and texture of your skin.

Oh damn, they also do that ‘look years younger’ pitch too. How disappointing. The site also says:

Roll back the hands of time with the natural and organic facial care products in our Rejuvenating System.

Oh well.

Anthropology