Jones Soda Goes Pure

Jones Soda, the soda company widely known for its consumer-submitted label designs, has announced their plan to use Pure Cane Sugar rather than High-Fructose Corn Syrup in all Jones products. Advertising the transition with a cheeky, "Corn is for Cars…Sugar is for Soda" tagline, Jones was motivated by a growing population wanting less and less HFCS in their diets and that:

…it tastes better and overall it’s better for the environment (No GMO’s). So leave the corn for your cars, and keep the sugar for your soda.

via Josh Spear

Oh, and should we mention that while corn is much sweeter on the earth, it might prove to be a bit sour to our pocketbooks?