PingMag On New Rave

Tokyo’s PingMag has a fetature that explores the New Rave movement that seems to have come out of the UK and is even washing up on the shores of Japan. PingMag lists New Rave bands like the Klaxons, New Young Pony Club, SHITDOSCO, CSS and DIGITALISM and says:

As for the sound - it might be best described as 80’s influenced Electro Rock or Disco Punk, and its connection with Electroclash that triggered a massive boom in the early 2000s can’t be ignored either. However when compared with Electroclash, New Rave is characterised by its stronger tendency towards rock music.

On the impact on fashion:

As you might spotted on your city’s streets, pink and yellow fluorescent colours popularised by the New Ravers are spilling over into major brands! Not surprisingly, the street wear movement caught the haute couture’s attention.

And on design:

New Rave was not only responsible for pouring the idea of “fluorescence” into the world of fashion, this trend also invoked some strange visual phenomena in recent music videos. For example, look at this bizarre sequence in the previously mentioned Klaxons’ clip Magick. There is fluorescent green fluid spurting out of the band members’ eyes.

Read more here: PingMag