June 20, 2007

Secret Bars in Tokyo

by Guy Brighton

Hidden_tokyo In Sunday’s travel section of the New York Times, there was a great article about the resurgence of secret bars in Tokyo, which used to be a staple of Japanese night life. 

Hidden in the maze of urban Tokyo, these bars are intentionally hard to find and maintain a certain intimacy that exudes exclusivity.  They are Japan’s equivalent to Western red velvet ropes - the smaller and more obscure they are, the more exclusive.

These tiny bars are reminiscent to pre-war Tokyo, when the city was packed with "counter bars" called Nomiya.  These bars only sat about a half dozen regulars and the host was as much a bar tender as a confidant.  Today, a younger creative class is reviving nomiya culture, which the author refers to as a "postmodern nostalgia for pre-Sony Tokyo."

According to one patron:

There’s a new focus on traditional culture developing among my Japanese
friends…They are starting to wear kimonos and reject
the Western ideology pushed on them by their parents’ generation. I
think it’s the new punk.”

With plenty of hidden speakeasy type bars popping up in New York and a layer of nostalgia being painted on nearly every new development, it looks like Tokyo might also be struggling to hang onto to their not-so-distant neighborhood spots.

NYT: Hidden Tokyo

Article categories: Creative Class, Local, Transport & Travel

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