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The Secrets Behind Coke Happiness

The Secrets Behind Coke Happiness

By Piers Fawkes on June 29, 2007

We’ve all seen the Coke Happiness spot by now – the one where the coin goes into a Coke vending machine and into a magical world isnide. AgencySpy nudged us to let us know about the six minute documentary clip that the creators of the commercial have made as a follow up. Smart.

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Recent Articles By Piers Fawkes

Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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TOPICS:	Advertising, Branding & Marketing, Food & Drink
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