On his blog David Brain, President & CEO of Edelman Europe, has an article that describes their analysis of the most influential blogs. The created a Top 30 bloggers list from CNET Blog 100, Times Top 50 Business Blogs, Power 150 Top Marketing Blogs, Friendly Ghost Top PR Blogs and Technobabble 2.0 Top Analyst Blogs; and then marked them by their social media output whether that be blogging, multi-format (Facebook), Mini-updates (Twitter), Business cards (LinkedIn), Visual (Flickr) and Favourites (Digg & del.icio.us). It looks like they avoided Technorati scores - a value many commentators have been using to judge blogs.
The final list is very ‘marketing’ but we got a mention so this is how it all panned out:

Of course if we knew we were being analyzed we would have put our best frock on.

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How could they leave out Mashable?
July 17th, 2007 at 10:23 am
Lists are always flawed but intriguing nonetheless. Of course I’m biased, with OMB at #21 but why half a screen shot and no links? :)
July 18th, 2007 at 10:15 am