August 7, 2007
Social Utilities, Not Social Networks are the New Black
Time Magazine interviewed the 23 year-old Founder and CEO of Facebook, Mark Zuckerberg. When asked about the future of his endlessly growing brand, Zuckerberg described the differences between the standard social-networks like Myspace and Friendster versus Facebook – which he calls a “social-utility”.
Zuckerberg: I think there’s confusion around what the point of social networks is. A lot of different companies characterized as social networks have different goals — some serve the function of business networking, some are media portals. What we’re trying to do is just make it really efficient for people to communicate, get information and share information. We always try to emphasize the utility component.
And his thoughts on the “utility component” have become very accessible since their release of Facebook Platform – a Facebook content developing tool free, and for the non-Facebook-employed Developer.
Big-ups to l-e-mental.com!
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One Response to “Social Utilities, Not Social Networks are the New Black”
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August 8th, 2007 at 8:56 am
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