August 10, 2007
The 16 fluid ounce of Pepsi contains 2 servings. That means the volume for 2 drinks. Kids tend to drink the whole bottle of corn-fructose-poisoned junk in one go. And it looks like Pepsi want kids like Oliver in this ad by TBWA (as spotted by Adverbox) to drink even more at any one sitting. You, poor orphan children.
Inspiration to make things better.
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What do you expect from a company that thinks that new bottle graphics are the panacea to the decline in soda consumption? Consumers want new news and this is what you give them – new graphics? As for the Oliver Twist storyline approach, it’s a new low in desperation. Dinosaurs…
August 12th, 2007 at 8:56 pm