Local Content Services

Coolhunting carries an insightful post by Josh Rubin where he says that the new Starbucks-iTunes initiative hints at the concept of mobile content that’s dedicated to a certain location. He says:

Hopefully this is the beginning of a new wave of location specific functionality that iPhones and iPods gain to take advantage of the WiFi networks they join. Why not order a coffee from a menu on the device? Or buy movie tickets when you get close to the theater? Or change the song on the jukebox in a bar? Or leave digital graffiti in a public space?

It makes us also think about the concept of locations where we’ll go to with our phone to download services. Also – remember that piece we wrote The Phone As Conduit.

Coolhunting