Following Chris Anderson’s outburst against PR people, here’s another outing of poor PR work - Gawker reacts to a publicist by publishing their email and deliberately omitting their client’s name:
“I noticed that last year Gawker covered the CLMP Spelling Bee and that a Gawker photographer was in attendance last night. I was wondering if anyone from your team was covering? It was apparent that sponsor, [Redacted] Vodka, definitely added an extra element to the evening for the contestants and guests! It would be great if you could mention that contestants sipped on [Redacted] Vodka Martinis!”
What? “[Redacted] Vodka, definitely added an extra element to the evening for the contestants and guests!” My god, are PR people really hired to write that crap?
Facebook
Twitter
Digg
Reddit
StumbleUpon
Pravda should have picked up the phone…
October 31st, 2007 at 10:32 am
This is what happens when PR agencies see their product as “column inches” rather than finding/creating relevance and meaning. Tish.
October 31st, 2007 at 10:49 am
Exactly Andy.
Once upon a time they built solid relationships and provided journos and their readers with something interesting and relevant to read about. Like VoiceVertising for example…
*coughs*
Moving on…
October 31st, 2007 at 2:38 pm