Following Chris Anderson’s outburst against PR people, here’s another outing of poor PR work - Gawker reacts to a publicist by publishing their email and deliberately omitting their client’s name:
“I noticed that last year Gawker covered the CLMP Spelling Bee and that a Gawker photographer was in attendance last night. I was wondering if anyone from your team was covering? It was apparent that sponsor, [Redacted] Vodka, definitely added an extra element to the evening for the contestants and guests! It would be great if you could mention that contestants sipped on [Redacted] Vodka Martinis!”
What? “[Redacted] Vodka, definitely added an extra element to the evening for the contestants and guests!” My god, are PR people really hired to write that crap?

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Pravda should have picked up the phone…
October 31st, 2007 at 10:32 am
This is what happens when PR agencies see their product as “column inches” rather than finding/creating relevance and meaning. Tish.
October 31st, 2007 at 10:49 am
Exactly Andy.
Once upon a time they built solid relationships and provided journos and their readers with something interesting and relevant to read about. Like VoiceVertising for example…
*coughs*
Moving on…
October 31st, 2007 at 2:38 pm