October 4, 2007

The Guardian Ignores Criticism And Makes WGSN Shine

by Piers Fawkes

An article in the Guardian today tells us that EMAP’s WGSN might actually be for sale. The way the journo Katie Allen has written the piece is as if she’s bought in at the bottom. Maybe it’s just us… Here’s a clip:

Derek Carter, the chief executive of Emap’s communications division, which bought WGSN for £140m two years ago, says the beauty of the network is its must-have nature.

“Forecasting is at the heart of what WGSN does,” he says, citing armies of industry experts around the globe who sift through the latest catwalk photos and come up with detailed analyses and predictions for the service’s subscribers. “To get a season wrong as a designer is cataclysmic,” he says.

Gawd help us
Previously: Is WGSN Destroying Creativity? on PSFK

Article categories: Opinion

Article Link | Add To Delicious Add To Digg Add To Stumble Upon | Email This | Print This Post |

Subscribe

About PSFK

    PSFK is a global trends and innovation company that helps its readers, guests and clients make things better. PSFK publishes websites and reports; hosts conferences and events; and provides advice and consultancy. Contact us.