November 5, 2007

A Sneak Peak At Fresh&Easy

by Piers Fawkes

fresh&easy

On the company blog, Fresh&Easy CEO Simon Uwins posts a sneak peak video of the new store. Not exactly high quality but

Fresh&Easy

Article categories: Environmental, Ethical Consumerism, Food & Drink, Retail

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3 Responses to “A Sneak Peak At Fresh&Easy”

  1. Michael
    Posted from: 217.205.66.50

    November 5th, 2007 at 12:56 pm

    Hi just caught the post one thing I did notice for an Eco based brand why is some of the fresh produce wrapped in plastic? Just an obswervation may be eco wrap!

  2. Michael
    Posted from: 217.205.66.50

    November 5th, 2007 at 12:57 pm

    Hi just caught the post one thing I did notice for an Eco based brand why is some of the fresh produce wrapped in plastic? Just an observation may be eco wrap!

  3. Hugh
    Posted from: 75.50.118.72

    November 6th, 2007 at 4:55 am

    This is not an eco-based brand. It is green wash. What you just saw was another quick and easy way to kiss goodbye to food culture and say hello to your life wrapped in convenient plastic. The Tesco invasion of the US begins…..the so called eco-branding is just about positioning. They care for nothing but market share.

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