On the company blog, Fresh&Easy CEO Simon Uwins posts a sneak peak video of the new store. Not exactly high quality but
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Inspiration to make things better.
November 5, 2007
On the company blog, Fresh&Easy CEO Simon Uwins posts a sneak peak video of the new store. Not exactly high quality but
Inspiration to make things better.
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Hi just caught the post one thing I did notice for an Eco based brand why is some of the fresh produce wrapped in plastic? Just an obswervation may be eco wrap!
November 5th, 2007 at 12:56 pm
Hi just caught the post one thing I did notice for an Eco based brand why is some of the fresh produce wrapped in plastic? Just an observation may be eco wrap!
November 5th, 2007 at 12:57 pm
This is not an eco-based brand. It is green wash. What you just saw was another quick and easy way to kiss goodbye to food culture and say hello to your life wrapped in convenient plastic. The Tesco invasion of the US begins…..the so called eco-branding is just about positioning. They care for nothing but market share.
November 6th, 2007 at 4:55 am