Comments on: Ambient Social Activity http://www.psfk.com/2007/11/ambient-social-activity.html Ideas & Trends Mon, 23 Nov 2009 18:51:10 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: Sticking with the Social Media Theme « eyecube http://www.psfk.com/2007/11/ambient-social-activity.html/comment-page-1#comment-104958 Sticking with the Social Media Theme « eyecube Thu, 28 Aug 2008 20:29:39 +0000 http://www.psfk.com/2007/11/ambient-social-activity.html#comment-104958 [...] exactly to all these Facebook status updates and Twitterings add up to?  Does this Ambient Social Activity provide real benefits? What does all this passively active behaviour mean for brands? (The second [...] [...] exactly to all these Facebook status updates and Twitterings add up to?  Does this Ambient Social Activity provide real benefits? What does all this passively active behaviour mean for brands? (The second [...]

]]> By: St. Paul’s Reach » Scarcity, value & the nature of attention http://www.psfk.com/2007/11/ambient-social-activity.html/comment-page-1#comment-12360 St. Paul’s Reach » Scarcity, value & the nature of attention Wed, 05 Mar 2008 08:02:38 +0000 http://www.psfk.com/2007/11/ambient-social-activity.html#comment-12360 [...] type of attention do these customers exhibit (full, continuous partial, single transactional, ambient passive, recurring on-demand) & can you either engage with it or actually move a customer one one form [...] [...] type of attention do these customers exhibit (full, continuous partial, single transactional, ambient passive, recurring on-demand) & can you either engage with it or actually move a customer one one form [...]

]]> By: St. Paul’s Reach http://www.psfk.com/2007/11/ambient-social-activity.html/comment-page-1#comment-12330 St. Paul’s Reach Tue, 04 Mar 2008 14:36:22 +0000 http://www.psfk.com/2007/11/ambient-social-activity.html#comment-12330 [...] type of attention do these customers exhibit (full, continuous partial, single transactional, ambient passive, recurring on-demand) & can you either engage with it or actually move a customer one one form [...] [...] type of attention do these customers exhibit (full, continuous partial, single transactional, ambient passive, recurring on-demand) & can you either engage with it or actually move a customer one one form [...]

]]> By: St. Paul’s Reach » Links - Week ending 07/12/07 http://www.psfk.com/2007/11/ambient-social-activity.html/comment-page-1#comment-10393 St. Paul’s Reach » Links - Week ending 07/12/07 Fri, 07 Dec 2007 07:37:37 +0000 http://www.psfk.com/2007/11/ambient-social-activity.html#comment-10393 [...] 2 - Ambient social activity [...] [...] 2 – Ambient social activity [...]

]]> By: Nick Blake http://www.psfk.com/2007/11/ambient-social-activity.html/comment-page-1#comment-9873 Nick Blake Fri, 16 Nov 2007 04:18:30 +0000 http://www.psfk.com/2007/11/ambient-social-activity.html#comment-9873 Great post, Colin. The comparison to "leaving the TV on in the background" is particularly interesting, especially as those of us raised on TV turn to the internet for entertainment more and more (the only reason I have a TV, it seems, is to watch movies, HBO series, and baseball). My only argument would be that the internet-TV simile doesn't match up. The internet is an engaging medium whereas the TV is passive -- at best you get a mute button. So what you're really talking about with Twitter is "passive engagement." The people Twittering are highly active. Great post, Colin.

The comparison to “leaving the TV on in the background” is particularly interesting, especially as those of us raised on TV turn to the internet for entertainment more and more (the only reason I have a TV, it seems, is to watch movies, HBO series, and baseball).

My only argument would be that the internet-TV simile doesn’t match up. The internet is an engaging medium whereas the TV is passive — at best you get a mute button. So what you’re really talking about with Twitter is “passive engagement.” The people Twittering are highly active.

]]> By: Nick Blake http://www.psfk.com/2007/11/ambient-social-activity.html/comment-page-1#comment-9872 Nick Blake Fri, 16 Nov 2007 04:15:06 +0000 http://www.psfk.com/2007/11/ambient-social-activity.html#comment-9872 Great post, Colin. The comparison to "leaving the TV on in the background" is particularly interesting, especially as those of us raised on TV turn to the internet for entertainment more and more (the only reason I have a TV, it seems, is to watch movies, HBO series, and baseball). My only argument would be that the internet-TV simile doesn't match up. The internet is an engaging medium whereas the TV is passive -- at best you get a mute button. So what they're really talking about with Twitter is "passive engagement." The people Twittering are highly active. Great post, Colin.

The comparison to “leaving the TV on in the background” is particularly interesting, especially as those of us raised on TV turn to the internet for entertainment more and more (the only reason I have a TV, it seems, is to watch movies, HBO series, and baseball).

My only argument would be that the internet-TV simile doesn’t match up. The internet is an engaging medium whereas the TV is passive — at best you get a mute button. So what they’re really talking about with Twitter is “passive engagement.” The people Twittering are highly active.

]]> By: links for 2007-11-16 http://www.psfk.com/2007/11/ambient-social-activity.html/comment-page-1#comment-9865 links for 2007-11-16 Fri, 16 Nov 2007 00:42:15 +0000 http://www.psfk.com/2007/11/ambient-social-activity.html#comment-9865 [...] Ambient Social Activity on PSFK [...] [...] Ambient Social Activity on PSFK [...]

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