Fred Water On CNBC

Interview With Fred: Bottled Water From The Brand Owner’s POV
As the debate continues over Water Bottles we have seen the discussion become more of a mainstream topic of conversation. We've aggregated enough opinions from the anti-water...

Fred Water at The PSFK Conference Los Angeles
Adam Gayner, founder [and friend] of Fred, discusses the creation of agile, inviting, stangely meaningful brands and the process he uses to make them. Have you met Fred? Cl...

Darfur Video Game Winner
To follow up on Fred Rawski's recent post on PSFK called 'Human Rights Meets Virtual Gaming', the winner of MTV's Darfur Digital Activist was www.darfurisdying.com - which Fred F...

Mouthwash Water
In a regular series on dodgy attempts to sell us water as the new water, we bring you water that tastes like, erm, mouthwash. This Metromint Water we spotted in Balducci's is f...

Fred Segal Green
PSFK popped into the Green concession at Fred Segal in Santa Monica on Monday and chatted to the owner there. Green stands out in the mish-mash of concessions found in the stor...

5 Social Networking Sites You Need To Know
On his blog, Ph. D student Fred Stutzman has revealed some of his academic research on the next wave of social networks. Fred says: At this point, you're probably familiar with...