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Another Ad Industry Low With Whispers In Your Brain

Another Ad Industry Low With Whispers In Your Brain

By Piers Fawkes on December 4, 2007

Gawker spots an outdoor ad for the A&E channel that blasts radio-waves that get translated into sounds when they hit your skull. No invasion of privacy there, just the ad industry up to it’s good old ‘creative’ tricks. The say:

Then I noticed that, above a billboard for some A&E show called Paranormal State were some speakers that looked like hypersonic sound beams, a device which uses your skull as a speaker8212that is, it transmits soundwaves that resonate against whatever surface they hit.

So when they hit your head, it sounds like the call is coming from the inside the brain-house.

The billboard says 73% of Americans believe and I’m assuming that that means 73% of Americans believe in ghosts. So if that’s true, why try to convert the skeptical/not crazy 27% by beaming voices into their heads? That’s just greedy. Also it leads to a lingering sense of serious mental violation. How soon will it be until in addition to the Do Not Call list, we’ll have a Do Not Beam Commercial Messages Into My Head list?

Was this crap created by their new agency Venables, Bell & Partners? Leave a comment, and let us know.

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TOPICS: Advertising, Branding & Marketing
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