Kids are usually not allowed to own a credit card. But as many of them like to spend their occasional Euro in online worlds and Virtual Assets, some sales people wanted to see this resolved. One way is to offer prepaid cards or vouchers in retail, another is to introduce Prepaid Credit Cards for Kids. This is what is happening in Germany right now. Not only has Microsoft released their XBox Credit Card, also fashion retailer New Yorker introduced a prepaid credit card called “Dress Card”. These cards aim at kids 14+, of course they need their parents permission to get one and there are transaction limits, but it still makes purchasing and transactions online for them a lot easier.
Prepaid Credit Cards For Kids
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December 17, 2007
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You're reading PSFK.
Inspiration to make things better.
You might also find it interesting to see what’s happening in Canada.
This past April my company created and lunched MuchMusicCard.com on behalf of our client. The product is a brand extension for Canada’s premier youth entertainment brand into a prepaid MasterCard. It has some pretty interesting features like online identity verification in the sign-up process. MuchMusic also donates a percentage of profits from the card to support WarChild – a charitable organization that does amazing work for youth around the globe. Also, as a media company with a core business of selling advertising, there are lots of interesting opportunities that Much can potentially realize in the future – now that it has its own ubiquitous payment product.
JH.
December 18th, 2007 at 11:33 am