December 14, 2007

Social Currency & Power In Virtual Worlds

by Piers Fawkes

Picture_2_2

We received an interesting comment on an older post about Gaia Online from ‘Ceravis’ - a player in the virtual world. They talk about the correlation between money and popularity:

I’ve been on Gaia since 2003, and I’d have to say that the main thing that deters me from the site is that most people there are gold oriented and make friends based on their wealth in gold (so they can get their expensive items) or popularity.

In addition, I dislike the social elitism associated with being an oldbie, having a lot of gold, or being popular in certain forums or in Gaia Towns.

Right, so you think that an oldbie like me who has expensive stuff should shutup and be grateful to Gaia? Well, I am grateful and glad that Gaia’ grown to be successful. What I don’t like is the community of users- until people there stop being obsessed with gold and ’social capital’, I won’t really be involved in the community that much.

Gaia

Article categories: Gaming & Virtual Worlds, Global Community

Article Link | Add To Delicious Add To Digg Add To Stumble Upon | Email This | |

Subscribe

About PSFK

    PSFK is a global trends and innovation company that helps its readers, guests and clients make things better. PSFK publishes websites and reports; hosts conferences and events; and provides advice and consultancy. Contact us.

Sponsored by Anomaly

Advertise On PSFK

Hosting Provider

Sponsored Links