December 17, 2007

Technology, New Forms of Entertainment & Consumer Engagement at The PSFK Conference Los Angeles

by Jeff Squires

Lenny Stern (SS+K/CAA) chairs a panel that looks at how emerging media and technology creates opportunities for brands to develop entertaining experiences to engage with consumers. The panel includes Mike Monello (Campfire), David Merkoski (Frog Design), Ian Schafer (Deep Focus), and Mark Vega (Omelet).

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Article categories: Advertising & Branding, Entertainment, Gaming & Virtual Worlds, Media & Publishing, PSFK Conference, Telecom, Web & Technology

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