Today we came across two equally interesting, but totally conflicting, stories about water. One pointed us to a collaboration between Christian Lacroix and Evian, in which the celebrated fashion designer has created two limited-edition glass water bottles, one representing pret-a-porter and the other representing couture. Gorgeous bottles both, but it seemed to us a little excessive given the current debate over whether we should even be drinking bottled water nowadays at all.
Then, thankfully, Treehugger alerted us to a new kind of “bottled” water available from Park City Ice Water, a Utah-based producer that’s selling something called the GlacierPak, which is a bag-like container of spring water that kind of reminds us of our childhood favorite Capri Sun. According to the company, GlacierPak packaging requires 75 percent less energy to produce, and is recyclable. If it is not recycled, it takes up 96 percent less landfill space.
Treehugger ponders whether or not the merits of the GlacierPak outweigh the fact that it is actually still, in a way, “bottled” water, and while we know it’s wrong, we still can’t stop thinking about how beautiful the Lacroix/Evian bottles are.
[via Fabsugar and Treehugger]
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What if the Lacroix/Evian bottles were sold empty like these glass bottles from Seletti >
http://www.seletti.com/estetico/01bottle.htm
Could probably demand a higher price too?.
Now I know it’s not in Evian’s interest to sell empty *glass* water bottles,.. but in this case I believe it makes more sense. Or would that just be an example of Goodwashing ; ?
Please don’t tell me Evian expects people to toss the Lacroix bottle out after using it!
And since the debate about drinking bottled water is pointing directly to > Don’t do it. The GlacierPak sounds like a pretty good alternative. Sometimes you just need to buy water. Might as well choose the eco-friendlier option.
January 24th, 2008 at 4:21 pm
You don’t have to toss it, I just keep refilling mine and use it as my water bottle at work. Or you can use it as a vase. They’re on eBay:
http://cgi.ebay.com/Evian-2008-Christian-Lacroix-Glass-Bottle-LtdEd-SEALED_W0QQitemZ230214975421QQihZ013QQcategoryZ369QQssPageNameZWDVWQQrdZ1QQcmdZViewItem
January 25th, 2008 at 1:10 pm