More companies trying to avoid the cable networks to deliver your viewing entertainment: Netflix has inked a deal with electronics manufacturer LG to stream video-on-demand to their TVs via a Set Top box which we assume is WiFi enabled. Sounds a bit like an AppleTV without the iTunes. Reuters says:
The leader of online DVD rentals will be entering an increasingly crowded and confusing market when it rolls out the new device via an LG-networked player sometime in the second half of 2008.
Like Netflix’s PC instant viewing feature, the online TV streaming feature would be included in all of its various price plans, generally ranging from $4.99 to about $16.99 a month, at no extra charges. About 90,000 titles are available through the Netflix online mail order service.