Beijing Street Style

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WWD hit China for street-stalker style Q&As with what they call Beijing’s hip young crowd to find out about their shopping habits. Some interesting answers:

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Name: Gong Xin
Age: 24
What are your favorite brands?: I love CK,
Armani and Ferragamo. And I just bought these jeans from Mango, which I also really like. They cost [$95].
What celebrity style do you like the most?: Nicole Kidman. She always looks so sophisticated.

Name: Song Ling
Age: 23
How would you describe your style?: Cool and unfussy. You don’t see a lot of women with short hair in China, but I don’t like to look too girly.
Who are your style icons?: Faye Wong and [the character] Carrie Bradshaw. I’ve seen every episode of “Sex and the City” — it’s really popular here. She has a great sense of colors and a totally unique look.

Name: Yang Yi Le
Age: 18
What’s your biggest fashion influence?: I follow Japanese street fashion trends on the Internet. I also like the styles from [South] Korea.
How much do you spend per month on fashion items?: About [$250]. My parents give me money for clothes. My favorite item right now is these Kappa limited edition sneakers, which cost about [$85].

Name: Wu Nan
Age: 21
How do you describe your style?: It’s definitely the “cute” style, which is really big here. I love Chinese editions of the Japanese magazines, like Rayli.
If money was no object, where would you shop?: Definitely Chanel. It’s a great brand. I like the styles there very much.
Do you know who the designer for Chanel is?: No.

Name: Shen Qian Qian
Age: 19
What are your favorite brands?: Prada, LV and Gucci. A good friend gave me this Gucci lanyard as a gift, because she knows I like Gucci so much.
Do you ever buy fakes of these brands?: No. I’m just not interested in that. I’d rather wait and have the real item.

Read the rest of the answers at WWD.com

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Comments (2)

  1. Not sure where WWD got these interviewees but it has gotta be one of the wealthiest slices of Beijing that I’ve ever seen.

  2. How funny is it to think (some) Australians are wearing crappy ‘made in China’ pieces!

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