Comments on: Hong Kong’s “Delay No Mall” Caters to Consumers Looking for Instant Gratification http://www.psfk.com/2008/04/hong-kongs-delay-no-mall-caters-to-consumers-looking-for-instant-gratification.html Ideas & Trends Mon, 23 Nov 2009 02:38:31 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: New Stockist = Delay No Mall, Hong Kong | the-affair / blog http://www.psfk.com/2008/04/hong-kongs-delay-no-mall-caters-to-consumers-looking-for-instant-gratification.html/comment-page-1#comment-244670 New Stockist = Delay No Mall, Hong Kong | the-affair / blog Mon, 22 Dec 2008 07:33:38 +0000 http://www.psfk.com/2008/04/hong-kongs-delay-no-mall-caters-to-consumers-looking-for-instant-gratification.html#comment-244670 [...] having a quick picnic at the pedestrian crossing and stripping in the train. PSFK has a write up here, but we suggest you ditch the lame tourist markets and go check it out for yourselves next time [...] [...] having a quick picnic at the pedestrian crossing and stripping in the train. PSFK has a write up here, but we suggest you ditch the lame tourist markets and go check it out for yourselves next time [...]

]]> By: LP http://www.psfk.com/2008/04/hong-kongs-delay-no-mall-caters-to-consumers-looking-for-instant-gratification.html/comment-page-1#comment-13344 LP Thu, 03 Apr 2008 19:58:10 +0000 http://www.psfk.com/2008/04/hong-kongs-delay-no-mall-caters-to-consumers-looking-for-instant-gratification.html#comment-13344 There is another explanation for the strangely worded name: ~~~~~~~~~~ http://www.zonaeuropa.com/200712b.brief.htm Delay No Mall (12/18/2007) (Ming Pao) As is well known in Hong Kong, the English phrase "Delay No More" is a homonym for the local Cantonese phrase "Fuck your mother." Now comes a new mall in Causeway Bay with the colorful sign "Delay No Mall." Wow! However, the mall insists that the proper pronunciation is like "Delay No Mao" instead of "Delay No More." According to a nearby secondary school teacher, a mall with a name that is a homonym to an obscene phrase is "not very good" because the students may think it is alright to speak obscene language. According to a member of the Obscene Articles Tribunal, the name of the mall is acceptable even though he does not appreciate it. "I think this is in poor taste, but I respect the freedom of expression in our society. If the public does not accept it, the mall might want to reconsider." Cultural commentator Leung Man-To said that many commercial brands or store names are based upon wordplay. "There is a brand known as FCUK! This is just a gimmick." He does not believe that young people will be "corrupted" as a result. "Will young people get to like to use foul language after seeing the sign? In movies, people use guns and does that make people violent?" Another Obscene Articles Tribunal member said that the name "Delay No Mall" is not breaking any laws. But this mall is located in the center of town with many schools around it. "The young people must know these words and they will use these words as a joke. This may create the illusion for them that this is social culture." The Television and Entertainment Authority has not received any complaints yet, and the name of the mall is not prohibited by law. ~~~~~~~~~~ It makes you wonder whether the concept would be as popular in a nonCatonese-speaking context. There is another explanation for the strangely worded name:

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http://www.zonaeuropa.com/200712b.brief.htm

Delay No Mall (12/18/2007) (Ming Pao) As is well known in Hong Kong, the English phrase “Delay No More” is a homonym for the local Cantonese phrase “Fuck your mother.” Now comes a new mall in Causeway Bay with the colorful sign “Delay No Mall.” Wow! However, the mall insists that the proper pronunciation is like “Delay No Mao” instead of “Delay No More.”

According to a nearby secondary school teacher, a mall with a name that is a homonym to an obscene phrase is “not very good” because the students may think it is alright to speak obscene language.

According to a member of the Obscene Articles Tribunal, the name of the mall is acceptable even though he does not appreciate it. “I think this is in poor taste, but I respect the freedom of expression in our society. If the public does not accept it, the mall might want to reconsider.”

Cultural commentator Leung Man-To said that many commercial brands or store names are based upon wordplay. “There is a brand known as FCUK! This is just a gimmick.” He does not believe that young people will be “corrupted” as a result. “Will young people get to like to use foul language after seeing the sign? In movies, people use guns and does that make people violent?”

Another Obscene Articles Tribunal member said that the name “Delay No Mall” is not breaking any laws. But this mall is located in the center of town with many schools around it. “The young people must know these words and they will use these words as a joke. This may create the illusion for them that this is social culture.”

The Television and Entertainment Authority has not received any complaints yet, and the name of the mall is not prohibited by law.

~~~~~~~~~~

It makes you wonder whether the concept would be as popular in a nonCatonese-speaking context.

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