Innovative New Start-Ups Target the Chinese Mobile Market

Mobile is king in China with an average of four mobiles for every computer. So it makes sense that a lot of innovation in the China market is currently focused on developing applications which can be used on-the-go.

China Web Review 2.0 points us to Mobile Monday Beijing Peer Awards (Mobile Monday is a monthly gathering of mobile enthusiasts held around the globe). The start-ups that placed in the top three offer some insight into the direction of mobile services in China:

3rd Place: PangHuLu
PangHuLu is a mobile RSS reader and soon-to-be mobile blogging platform. They offer a group of tools which make your favorite websites and blogs more easily read via the mobile phone.

2nd Place: Daav.cn
Daav is attacking a serious problem in the current Chinese mobile market that we have covered before– SMS Spam. They track your contact lists and usage behavior to build a personalized spam filter for mobile phones.

1st Place: Tokiva.com
Tokiva offers a suite of mobile applications, but cheap international calling (a la Skype) is the standout application. You have to install the Tokiva mobile client first, but you can then call any international number. Tokiva re-routes the call, calls the dialer back and immediately patches through the call with the other party on the line. Tokiva also allows for integration on your Facebook page to call through the web.

[via China Web Review 2.0]