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Rob Kalin of Etsy On Making A Purchase Feel Like Getting A Gift

Rob Kalin of Etsy On Making A Purchase Feel Like Getting A Gift

By Piers Fawkes on April 21, 2008


Transcriber Notes:

Etsy was literally born on the web. We take these things for granted. We don’t see them as something new. The human to human side of buying something on Etsy – even if you buy something it feels like gift. It comes with a handwritten note. There’s emoting magic about what you get. You are what you buy and what you surround yourself with and it’s a connection you made on line. It wasn’t just a virtual connection, it was a real connection.

Piers Fawkes

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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TOPICS: Design & Architecture, Retail, Web & Technology
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