menu

Vice Magazine Global Trend Report ’08

Vice Magazine Global Trend Report ’08
Innovation
Orli Sharaby
  • 28 april 2008

Vice Magazine has released their global trend report for 2008, and PSFK thought it would be a fun idea to do a little comparison with last year’s report, which we covered back in February 07.

LONDON Girls:

2007: Ecstasy and ketamine are really big again because London coke is so bad and expensive. This means girls are starting to wear white oversize Katherine Hamnett shirts that say “Love” in big bold black print, accessorised with eight-hole Dr. Martens and leggings.

2008: These young ladies all go to live shows at Rough Trade stores and carry tote bags. The overriding look is a cartoonish imbalance between tiny, skinny, Lycra-clad legs and huge bomber jackets. This lack of proportion can be evened out with the careful application of fucking massive loose-laced Docs.

NEW YORK BOYS:

2007: Boys here are really hairy lately. A good rule of thumb is shave on Monday and let it grow until Saturday, when it will be perfect. We’re also beginning to see long, chin-length locks a lot more often. Also still hanging on, but probably on the way out soon, are old men’s hats like fedoras, trilbies, and bee-bops. Jeans are mostly dark, raw denim and skinny.

2008: Do you skate and listen to Children of Bodom? Then we guarantee you have a lifetime supply of plaid shirts and plaid jackets in your closet. Guys like this are always surrounded by a crew of nicely groomed male “fans” who either work at Opening Ceremony or desperately try to look like they do.

TOKYO Girls:

2007: The girls have been wearing a lot of high, thick heels or wedges with skinny jeans or overalls. Either that, or brightly colored skirts and leggings, like our model here. Go for a thin V-neck top with a small and cute single-diamond necklace.

2008: Compared to the boys, girls are practically funereal, with tons of black, gray, and white and just a hint of color. Bagginess is a big factor for girls, like Ayaka here in a huge men’s Gap sweatshirt worn like a dress, with a big scarf thrown around her neck loosely to emphasize the bagginess. Leggings and engineer boots tighten the bottom half, getting a good loose vs. tight balance.

Vice Magazine Global Trend Report 2008

Vice Magazine Global Trend Report 2007

Innovation
Trending

Lyft Gives Free Rides To Those Who Have Had Too Much To Drink

Advertising
Work Today

Editorial Roundtable: What A People-First Workplace Must Prioritize First

Managed By Q, Soma, Workbar, Primary, AltSchool and thinkPARALLAX on why employee fulfillment is a journey and not a destination

Culture Today

Brand Engagement At The Gates Of The World’s Largest Open-Air Gallery

Tiger Beer and a neighborhood-minded nonprofit celebrate and promote New York's creative spirit by beautifying 100 security gates

Trending

Get PSFK's Related Report: Future of Work

See All
Automotive Today

Bike-Share Program Helps Students Save Money And Get To Class On Time

Zipcar and Zagster are creating sponsored programs across 500 U.S. college campuses

Technology Today

How Technology Can Save The World By Saving Time

PSFK attends the Social Good Summit 2016 to see how new tech is changing the world for the better

Advertising Today

Lancôme’s Newest Campaign Stars A Domestic Abuse Survivor

Rosie Batty is the new face of the Love Your Age series, and is using the platform to bring awareness to a prevalent and deadly problem

Travel Today

Marriott’s Gravity Room Installation Gives Travelers A New Perspective

The luxury hotel chain's #MGravityRoom invites visitors to snap and share pictures of its inverted set up

Fitness / Sport Today

Shoe-Worn Device Helps Kids Perfect Their Soccer Kick

A new wearable helps youth players improve their placement skills and technique

PSFK LABS REPORT

Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry
NEW

PSFK Op-Ed Today

Modern Workplace Culture: No More Fat Cats Or Kissing Ass

Samar Birwadker, CEO & Co-Founder of Good & Co, on designing shared organizational values to optimize employee happiness and success

PSFK Labs september 22, 2016

The Future Of Work: Why Innovation Is Every Employee’s Job

PSFK Labs sits down with management at Johnson & Johnson to learn how the company comes up with their next ‘big idea’

Gaming Today

Architecture Firm Turns Their Digital Portfolio Into An 8-Bit Game

Bjarke Ingels Group is exploring the possibilities of user interactivity in web design

Syndicated Yesterday

Banned Books Week Urges People To Seek Out Controversial Works

Joining the annual celebration of the right to read, US author Jessica Herthel called for 'more information, more voices' to protect diversity

Augmented & Virtual Reality Yesterday

Outdoor Camp Presented In 360° VR By X Games Gold Medalist

The video features campers riding BMX trails, zip lining through the woods, and performing big-air jumps

Travel Yesterday

Boeing Wants Passengers To Control Their In-Flight Experience Through Their Phones

The airline manufacturer is embracing automation through a new generation of mobile travel apps

Augmented / Virtual Reality Yesterday

VR Surgery Videos Offer Interactive Medical Education

Dutch startup MDLinking hopes to globalize communication between students and medical care professionals with virtual reality content

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Culture Yesterday

Use Twitter To Learn A New Language

tDict is an app that uses the social media platform to help you search for words in local dialects

Mobile Yesterday

This Startup Wants To Digitize The Loose Coins In Your Pocket

CoinOut is a new app that lets you save your extra change from cash transactions as electronic funds

No search results found.