May 27, 2008

A Drawing Spanning the Globe

by Christine Huang

Artist Erik Nordenankar and DHL have created the largest (virtual) drawing in the world, using a briefcase, GPS, and DHL’s shipping services. The artist devised a 55-day journey for the GPS-equipped parcel, which DHL transported through 62 countries in a specific pattern resulting in an outline of the artist’s silhouette. The 70,000 mile trip was part of a clever advertising campaign for the shipping company. Watch the video below to see how it worked:

[via Gizmodo]Update: Turns out the whole thing… was a hoax. Too bad - still a nice idea.

Article categories: Advertising & Branding, Arts & Culture, Electronics & Gadgets, Transport & Travel

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