Converse Creative Director On Identity & Canvas

Nice interview over at Coolhunting with Scott Patt, Creative Director at Converse. Here are some highlights.

Scott Patt on Converse as an iconic entity:

I learned it’s not just a physical shoe, or even just an American/global icon, but almost a spiritual entity that throughout the last 100 years has been indelibly connected to sport, music, art and culture. It is a transcendent phenomenon in that it is the most democratic shoe in the world that everyone wears in their own way.

On Converse as art’s greatest canvas:

Some of the greatest artists now and over the past 50 years have chosen Converse as their brand. Not to mention, the All Star itself is the greatest mobile blank canvas ever created, next to the classic white t-shirt.

More at Coolhunting