Comments on: Top Chef Brings its Brand to Life

By: Top Chef: Everywhere « Southern Planner

Top Chef: Everywhere « Southern Planner — Fri, 13 Jun 2008 19:09:57 +0000

[...] Squires at PSFK points out the new brand extension initiatives from Bravo’s top rated show Top Chef. Here are the [...]

By: links for 2008-06-12 « Francis Anderson

links for 2008-06-12 « Francis Anderson — Thu, 12 Jun 2008 02:35:34 +0000

[...] Top Chef Brings its Brand to Life Top Chef is emerging as a formidable competitor to Food Network. Already selling an array of products through its online shop, Bravo is bringing Top Chef to life by creating new touchpoints through which viewers can interact with the brand. (tags: television popculture commsplanning marketing) [...]

By: Bill

Bill — Wed, 11 Jun 2008 02:57:42 +0000

When it comes to reality tv and knowing what their demographic wants in the way of tie-ins nobody does it better or classier than Top-Chef

By: windo

windo — Tue, 10 Jun 2008 21:54:03 +0000

Bravo! can’t wait to see the TC tour. go stephanie!