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Pic: We’re Cheap-Cheap

Pic: We’re Cheap-Cheap

By Piers Fawkes on September 23, 2008

It’s interesting to note the change of language retailers are using in their advertising and promotions in the UK. Tesco now wants everyone to know that they are, infact, Britain’s Biggest Discounter. Every little helps, we suppose.

Recent Articles By Piers Fawkes

Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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TOPICS:	Advertising, Branding & Marketing, Retail
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