Americana Is Cool Once Again

Brand America has become hot again, after eight years of falling mindshare. In the blink of an eye, the election of Barack Obama has rekindled the hype factor of Americana, and made it OK to flaunt your American status. Be sure that Patriotism and America related anything will be selling like hotcakes for the foreseeable future.

Yahoo reports:

She was a stranger, and she kissed me. Just for being an American.

It happened on the bus on my way to work Wednesday morning, a few hours after compatriots clamoring for change swept Barack Obama to his historic victory. I was on the phone, and the 20-something Austrian woman seated in front of me overheard me speaking English.

Without a word, she turned, pecked me on the cheek and stepped off at the next stop.

Nothing was said, but the message was clear: Today, we are all Americans.

For longtime U.S. expatriates like me — someone far more accustomed to being targeted over unpopular policies, for having my very Americanness publicly assailed — it feels like an extraordinary turnabout.

Like a long journey over a very bumpy road has abruptly come to an end.

Yahoo: “Suddenly, it may be cool to be an American again”