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Haagen Dazs’ Five

Haagen Dazs seems to have taken note of the trend to simplify ingredients and has launched a new ice-cream with only five ingredients. For example the...

Piers Fawkes, PSFK
Piers Fawkes, PSFK on February 25, 2009. @piers_fawkes

Haagen Dazs seems to have taken note of the trend to simplify ingredients and has launched a new ice-cream with only five ingredients. For example the ingredients of Vanilla Bean are skim milk, cream, sugar, egg yolks and vanilla.

Five

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Piers Fawkes, PSFK

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that provides a go-to source for new ideas and inspiration. He also is president of PSFK Labs.

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