Instagram has become a major design player, informing the fashion sensibilities of the Head of Global Design for Levi's and Lady Gaga's fashion designer Nixi Killick
Gunther Kress, an English educator and researcher once said “The world today is different then the world shown.” Those words ring especially true when thinking about social media and in particular Instagram. There are few people or businesses that haven’t been touched by Instagram and the highly curated images it offers. One industry that has experienced seismic shift thanks to Instagram is fashion.
The compact, off-the-grid Persuasive Electric Vehicle encourages physical activity, less traffic, and healthier cities
The Persuasive Electric Vehicle, or PEV (pictured on the right above), is an autonomous electric tricycle that’s designed to get people to change their mobility patterns in cities. It’s self-driving, environmental friendly, and sharable but there’s a catch: you have to pedal to keep it moving.
Suzi Watford on marketing strategies for making a leading brand more relevant than ever in the age of social media, newsletters, and ultra-busy high achievers
It’s a crisp, bright fall afternoon and the midtown Manhattan office of Dow Jones, the financial information company founded in 1882, is abuzz with crisp, bright conversations.
Keith Mercier, Global Retail Leader at IBM Watson, spoke at PSFK’s Future of Retail 2016 San Francisco Event about the value of expert know-how in guiding customers to the perfect purchase
There are some challenges that are happening in expertise today. In an information-dense society of expert Googlers, true deep knowledge remains hard to come by. In the field of medicine, it takes about 30 years for physicians to be considered experts, just about when those same medical professionals are getting ready to retire. The challenge is to retain expert human knowledge through AI and cognitive computing.
Can Dotless Visual Codes pick up where QR dropped off?
QR codes have gained popularity on the packaging of products as well as in advertising, allowing users to access the URL of a brand without laboriously typing the address. But they were never very aesthetically pleasing—their big black-and-white blocks just made everything look all the more impersonal. But a new QR-type technology, developed by Israeli startup Visualead, with a $5-10 million investment from Chinese e-commerce site Alibaba, could reinvent the technology and prepare it for a variety of future uses.
The huge post-credit crunch buying up of urban buildings by corporations has significant implications for equity, democracy and rights
Does the massive foreign and national corporate buying of urban buildings and land that took off after the 2008 crisis signal an emergent new phase in major cities? From mid-2013 to mid-2014, corporate buying of existing properties exceeded $600bn (£395bn) in the top 100 recipient cities, and $1trillion a year later – and this figure includes only major acquisitions (eg. a minimum of $5m in the case of New York City).
This single-purpose button is your direct line to Domino’s Pizza
As if calling on the phone for pizza was just too much work, Domino’s Pizza in the UK has created a single-function button that you can press just in case you really need that pizza and can’t be bother by the ordering process.
The beauty mega brand gets a phygital makeover via its concept store in San Francisco
Major brands at the top of their game know that to stay ahead of competitors, and ensure consumers still have reason to step in their store, their physical space needs to be seamlessly integrated with digital concepts. Sephora is now one of these brands as it launches a youth-focused retail model that the YouTube generation is sure to go crazy over.
Vincent Van Rheden's Mindful Kitchen Tap has been designed to interact with water in order to support conservation and ideate our kitchen use in the year 2025
IKEA has been known to bring us incredible, innovative products that challenge the status quo, protect the environment, and appease the budget. Now, they’ve partnered with one designer to produce a faucet that’s meant to satisfy both the technological desires of the user and spread the word about interacting mindfully with the resources around them. This Mindful Kitchen Tap is part of the Concept Kitchen 2025 movement, along with a number of other amazing innovations.
SVA alum and trends analyst Maxine Gurevich on trends vs. fads, Yves Saint Laurent’s name shortening, and why nothing sells itself anymore
Following interviews with strategic designer Gena Cuba and associate strategist Graham McMullin, PSFK’s series highlighting alumni of the School of Visual Arts (SVA) Masters in Branding Program continues with trends analyst Maxine Gurevich, currently in Global Insights and Consumer Practice Development at Edelman.
The sleek mattress startup is looking to dominate shut-eye through optimized pillows and sheets, too
You may remember Casper, the hip startup that wants to rethink sleep through perfecting the mattress as we know it. Since then, they’ve expanded their wares to include pillows and sheets, rounding out their line of shut-eye necessities to envision the most insanely comfortable night you’ve ever had.
A reinvention of tower-building games like Jenga, Fabulous Beasts blends the physical and the virtual in an interactive, social experience
This strategic new game from London-based game studio Sensible Object is fairly straightforward at first glance: players take turns placing sleek stackable creatures—the “beasts”—on top of one another to create an unwieldy but elegant tower.