B-Cycle: Bike Sharing Comes to Denver
Crispin Porter + Bogusky has teamed up with health care company Humana and Trek bicycles to bring bike sharing to Denver. Named B-cycle, the program has been tested and fine-tuned around the country, and should be up and running in Denver by the summer. The one-size-fits-all bikes are picked up and dropped off at a solar powered corral, and are most likely going to be free for the first half hour. Members pay for the additional time with a credit card or their B-cycle membership card.
[B-Cycle via Fast Company]
Recent Articles By Dan Gould 
Dan is an information omnivore, autodidact and creative generalist who has written for publications including the Huffington Post, Jaunted and Time/CNN. Dan has also provided commentary on trends for media outlets such as Wired and Parade magazine.
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| TOPICS: | Advertising, Branding & Marketing, Electronics & Gadgets, Environmental / Green, Travel |
| TAGS: | Bike Sharing, denver, Short Post, Trek |
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