Your go-to source for new
ideas and inspiration

Today's Ideas

Fitness First’s Weighty Advertising Campaign

Fitness First’s Weighty Advertising Campaign

By Claudia Cukrov on March 16, 2009

Clear and simple advertising campaign by Dutch agency N=5 for Fitness First. (Though you have to wonder – how much reality is too much reality?)

Fitness First outdoor

Recent Articles By Claudia Cukrov

Claudia Cukrov is a regular contributor to PSFK. She is a New York-based Australian Trend Scout, Researcher, Writer and Digital Creative.

Comments

TOPICS:	Advertising, Branding & Marketing, Design & Architecture
TAGS:	advertising, Europe

About Advertise Contact Tips

PSFK Events

03.30.12
PSFK CONFERENCE NYC 2012
Battery Park. Museum of Jewish Heritage
Information / Order Tickets

Twitter Conversation

Browse by Date

2012: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2011: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2010: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2009: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2008: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2007: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2005: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2004: Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

Editor-in-Chief

Piers Fawkes

Managing Editor

Dory Carr-Harris

Design Director

Peter Surrena

Contributing Editors

Contributing Writers

All content is copyright their rightful owner. Republication of PSFK content should be properly credited (and linked to) as the source, including our URL: psfk.com. Consult other content owners directly about republication of their content.