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Nokia Almighty Headsets

Nokia Almighty Headsets
Advertising
Piers Fawkes, PSFK
  • 25 march 2009

As a promotion, Nokia held a design competition recently encouraging designers to conceive headphones based on their favorite music. The photo above is called the ‘I’m Flying’ headset which was design by Rodshakur and inspired by R Kelly’s track I Believe I Can Fly. Creative Review have some photos of other entries here.

We do have a problem with the competition though. The ad agency, Wieden+Kennedy seem to have been a little underhand. One of the winners (below) is a freelance designer that works for W+K London. Dodgy, no? Oh, and there’s a handy link in the comments of the Creative Review post to the blog that describes how he made this set inspired by Thriller. Dodgy-dodgy, no??

Hey, we don’t mind the fact that you had to get the competition rolling – but W+K, you’re duping people with your lack of transparency.

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UPDATE: New PSFK Article: Why this Nokia competition sucks for creatives.

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