Silicon Alley Insider reports that several Time Inc. web publications including SI.com, Time.com, CNNMoney.com and EW.com are going to experiment with adding paid content to the mix. Within the next 8 months certain areas of these sites will try out different ways of charging readers to access content. Kind of a surprising move at this moment in time, considering charging for content has historically not done so well. Good luck.
[via Silicon Alley Insider]
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It totally makes sense. When every other media organization is trying to innovate and evolve effectively, these industry standards revert back to an older model for boosting revenue. Why doesn’t everybody else realize innovation is overrated? Like, duh.
March 18th, 2009 at 4:37 pm
> Kind of a surprising move at this moment in time, considering charging for content has historically not done so well.
How about the Kindle? Perhaps that was a game changer after all.
I have paid for newspapers and magazines on the Kindle 2 in the past two weeks (since getting it), even though I’ve never (previously) considered paying for them “online”.
March 18th, 2009 at 10:15 pm
Dan, is that a tongue in cheek good luck signing off, or am I just reading between the lines?
March 20th, 2009 at 12:54 am
@Dale – It’s both. I do wish them the best of luck. We’re all in this together, so if someone can make micropayments work, that’s great, and a sign of hope for content authors trying to make a little money. But there is a touch of sarcasm there as well, because current behaviors show that many people will just click over to another news source rather than pay.
March 20th, 2009 at 6:22 am