http://www.psfk.com/2009/05/peep-insights-the-latest-in-the-coffee-wars.html Ideas & Trends Mon, 23 Nov 2009 02:38:31 -0800 http://wordpress.org/?v=2.8.4 hourly 1 http://www.psfk.com/2009/05/peep-insights-the-latest-in-the-coffee-wars.html/comment-page-1#comment-256923 Joy Tue, 12 May 2009 02:16:14 +0000 http://www.psfk.com/?p=32957#comment-256923 I must admit the "four bucks is dumb" billboard is pretty clever. But I wonder how the quality of their beverages stack up next to Starbucks. In my experience for a chain brand Starbucks has coffee on par with many gourmet espresso joints I frequent. McDonald's push to grab thrifty coffee drinkers is smart on their end. Starbucks risks tarnishing their brand if they play price wars game with Dunkin and the gold arches. I must admit the “four bucks is dumb” billboard is pretty clever. But I wonder how the quality of their beverages stack up next to Starbucks. In my experience for a chain brand Starbucks has coffee on par with many gourmet espresso joints I frequent. McDonald’s push to grab thrifty coffee drinkers is smart on their end. Starbucks risks tarnishing their brand if they play price wars game with Dunkin and the gold arches.

]]> http://www.psfk.com/2009/05/peep-insights-the-latest-in-the-coffee-wars.html/comment-page-1#comment-256908 Peep Insights: The Latest in the Coffee Wars - PSFK.com | The Coffee Blog Mon, 11 May 2009 22:23:14 +0000 http://www.psfk.com/?p=32957#comment-256908 [...] Read the original post: Peep Insights: The Latest in the Coffee Wars - PSFK.com [...] [...] Read the original post: Peep Insights: The Latest in the Coffee Wars – PSFK.com [...]

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