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Jamie Oliver’s Recipease Opens in London and Brighton

Jamie Oliver’s Recipease Opens in London and Brighton
Retail
by Anjali Ramachandran
  • 22 june 2009

UK celebrity chef Jamie Oliver has opened a chain of food stores called Recipease, where anyone can learn to cook in-store under the guidance of professional chefs. Currently there are just two branches, one in Clapham in London and the other in Brighton, Sussex. The project, in the works for a while now, aims to get more people interested in cooking by making it enjoyable and fun – they are encouraged to ask questions during the learning process. In-store classes (titled ‘Easy to Make’ if it is a quick 20-minute class or ‘Easy to Learn’ if it is a longer session that teaches cooking basics) can be booked online or in stores in advance, but they also have a range of freshly-cooked items ready to pick up under the ‘Easy To Go’ range.

[Via TheDieline]

Retail
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