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Prius Tops Car Sales in Japan

Prius Tops Car Sales in Japan
Innovation
by Ebba Akerman
  • 7 july 2009

Toyota Prius has become the first hybrid to outsell all other cars in Japan. The Japan Automobile Dealers Association released figures showing increased sales of 400% compared to June of last year. A new car model, tax breaks, raising oil prices and a growing environmental awareness seems to be the magic combination of factors spurring this success.

Via: BBC News

Innovation
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