
Combining the convenience of fast food with the personalization of homemade, Toronto’s Sweet Flour Bake Shop hopes to cash-in on a business model that caters to individuals who want their cookies fresh from the oven, but without the wait. Once ordered, the customized creations are ready in two minutes, hardly a long time for someone seeking their next sweet fix.
Customers choose from one of three basic doughs – original, peanut butter and oatmeal – select their desired ingredients to “mix-in” from among 20 options that include chocolate chunks, dried fruits and nuts and moments later a warm cookie is ready to eat. Along with their signature cookies, Sweet Flour also offers customizable muffin tops, cookie sandwiches and granola.
[via Springwise]
[image via SpinView on Flickr]

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How do they do it?
September 11th, 2009 at 10:00 am