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Visionaire 57: A Plug-In, Electric Magazine

Visionaire 57: A Plug-In, Electric Magazine

By Janice Chow on September 22, 2009

The fashion and art publication Visionaire has continuously used a variety of unique formats to present its content. For the 57th issue, the publication draws inspiration from the two-seater Smart Fortwo car. Visionaire 57 “2010″ will be the first plug-in electric issue in the publication’s history. As seen in the photo above,  the plug is shaped like Daimler’s compact automobile. The magazine uses electricity to illuminate 365 pieces of art displayed in the form of a daily calendar.

Visionaire 57 was assembled by 52 renowned guest curators and culture icons, including artist John Baldessari, museum curator Klaus Biesenbach (MoMA), fashion designers Raf Simons and Marc Jacobs, and  the architect Zaha Hadid. Natalie Portman and Tilda Swinton also contributed to the publication. Visionaire began in 1991 and now publishes three times a year, each issue with a drastically different format for delivering avant-garde and cutting edge artistic presentations. Visionaire 2010 is limited-edition with only 4,000 copies and will be available for $295 in October.

[Via Design Crave and Auto Blog Green]

Janice Chow

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Janice is a contributing writer at PSFK and a New York-based digital brand strategist. She is most interested in the intersection of design, branding, and innovation. Her recent focus is identifying emerging themes in experiential, social commerce, and technology. Follow her @janicemomoko and you can reach her at janice [at] janice-chow [dot] com.

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