Comments on: eBay Opening Physical Retail Space During Holiday Season http://www.psfk.com/2009/11/ebay-opening-physical-retail-space-during-holiday-season.html Good Ideas Report Sat, 20 Mar 2010 18:35:00 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: paperfoodie http://www.psfk.com/2009/11/ebay-opening-physical-retail-space-during-holiday-season.html/comment-page-1#comment-264406 paperfoodie Tue, 03 Nov 2009 14:51:11 +0000 http://www.psfk.com/?p=51008#comment-264406 A flea marketplace placing its brand on Manhattan? Is there any greater misbranding and waste of limited resources possible? Most items on Ebay sell for $25 or less and have thin margins. There is really no room in those prices to waste the little 'advertising fees' Ebay sellers can afford to advertise to a high end public which is not part their main buyer group. Unfortunately 'branding' and 'merchandising' classes have passed by on Ebay staff. A flea marketplace placing its brand on Manhattan?

Is there any greater misbranding and waste of limited resources possible?

Most items on Ebay sell for $25 or less and have thin margins. There is really no room in those prices to waste the little ‘advertising fees’ Ebay sellers can afford to advertise to a high end public which is not part their main buyer group.

Unfortunately ‘branding’ and ‘merchandising’ classes have passed by on Ebay staff.

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