PSFK has been talking with artists and innovators that we have covered over the last year to get their insight on the future of design and technology.
Earlier this year, two graphic designers in Williamsburg Brooklyn who make up the DresserJohnson design firm created Brooklyn Bunny- a live action webcam featuring Roebling- a white dwarf rabbit. PSFK recently talked to Brooklyn Bunny co-founder Kevin Dresser about the project.
What projects or ideas are currently inspiring your work?
We are currently working on some more product ideas for Brooklyn Bunny. We are working on some more apparel graphics and some promotional pieces. Our inspiration comes from many places. We are big fans of non-objective art. So our graphics tend to be minimal. We recently asked several artists to contribute a work of art based on Brooklyn Bunny. In return, we now have some amazing pieces to use as promotional goodies. Everything from photos, to monoprints, digital art to a full blown oil painting of Roebling.
What has been the most interesting response or reaction to your project?
The most interesting response is learning that most viewers watch the cam to relieve stress during the work week. We created the site to help us have a soothing distraction during the work days. To hear that the viewers feel the same is great.
Have there been any surprising uses of the bunny cam?
Sometimes we have asked our clients to tune in and we show them some design sketches for a project we are working on. Also, recently, we have been telling our fans via Twitter and Facebook that we will be petting Roebling at a certain time. That way the site is more interactive. We’d like to do this more often since the site is more of an art project then a store.
What is something you look forward to being able to do in the future with emerging technologies?
Transporting somewhere like Star Trek or from the movie “They Live”.
What do you see as the best and worst technology-driven trends emerging in art and design?
Software updates. And, why are all these applications so memory massive. I think it’s time
for Mac and PCs to come out with retro software that lacks all the unnecessary bells and whistles.
What is your take on how people are using technology and art to better connect with either each other or their environments?
The Brooklyn Bunny webcam is such a great example of connecting with people via technology. We have met so many people that we would have never connected with if it wasn’t for our website. We are visual artists and we like to have a private place to make our work. The internet and Brooklyn Bunny has allowed us to still enjoy solitude but give people access everyday to our lives. It’s been really amazing.
Thanks Kevin!
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