Marije Vogelzang considers herself an eating-designer, not to be confused with a food-designer, as she believes that nature is doing just fine in that regard. Instead, she focuses on creating an experience around the act of eating, exploring aspects related to preparation, culture, etiquette and psychology of food in an effort to evoke a total sensory immersion and weave an engaging narrative. As she notes on her catering company Proef‘s website, “You put my designs inside your body.”
Over the course of her often whimsical and innovative experiments that include marshmallow installations, curry tablecloths and taking bites to the rhythm of a drum, Vogelzang has crafted a detailed philosophy around eating that she explains in her new book “Eat Love,” a comprehensive visual account of her work and insights gathered over the last ten years.
Design Indaba has this to say about the book:
Gloriously, luxuriously laid out with intriguing photographs and concise project descriptions, Eat Love is an absorbing reflection on the act of consumption. Eight chapters cover Vogelzangs catalogue of work from 1999 to 2008, according to her key concerns psychology, culture, senses, nature, action, science, technique and society.
[via Lost At E Minor]
[Top Photograph By Raphael Brion / Eat Me Daily]