(Pics) Aid Packages Transform Into Footballs For Impoverished Children
South Korean design firm Unplug Design has developed a concept for delivering footballs to impoverished children in third world countries who could otherwise not afford them. The Dream Ball design overlays patterns onto aid packages, such that children can build their own footballs through reuse of the cardboard.
Unplug Design explains the concept below:
To the children in The Third World; Tanzania, Rwanda, Burundi, Somalia, Congo and etc, who can’t enjoy football freely because of poverty, war and natural disaster, having a football means a lot and can be a dream and hope to escape from their poor life.
However, the children are so poor that they can not buy a football. So, they play football with the ball made of plastic bag or coconut palm leaves, therefore giving them their own footballs which can give them hope. This is our aim for this project.
[via lovelypackage]
Recent Articles By Kyle Studstill 
Kyle Studstill is a regular contributor to PSFK.com. Kyle works as a consultant working at the New York office of PSFK. His background is in analysis, from the analysis of cultural and technological change, to analysis of consumer and human insight, to military intelligence analysis with the US Intelligence and Security Command. Kyle loves the future, much like O'Brien from Orwell's Nineteen Eighty-Four.
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| TOPICS: | Design & Architecture, Environmental / Green, Sports & Fitness, Youth |
| TAGS: | creative reuse, dream ball, packaging, third world, unplug design |
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